Thank Goodness It's Monday #322

WHAT MAKES A KING OUT OF A SLAVE?

That question was posed by Bert Lahr in his role as The Cowardly Lion in the movie classic, “The Wizard of Oz.” 

Remember it? He answers rhetorically, “Courage!” 

In the movie the bit where it appears continues:

Cowardly Lion:

Bert Lahr
as The Cowardly Lion
imagines himself
"King of the Forest"

What makes the flag on the mast to wave? Courage.

What makes the elephant charge his tusk in the misty mist or the dusky dusk?

What makes the muskrat guard his musk? Courage.

What makes the Sphinx the 7th Wonder? Courage.

What makes the dawn come up like THUNDER?! Courage.

What makes the Hottentot so hot?

What puts the "ape" in ape-ricot?

Whatta they got that I ain't got? 

Dorothy & Friends:  Courage! 

Cowardly Lion: You can say that again. 

Courage is a word that appeared often recently – and rightly, I think – relative to the 10-year anniversary of the events of 9/11. 

But I also think extraordinary events produce extraordinary behaviors and that the courageous examples exhibited by so many on that occasion are the exception, not the rule, in daily life. 

Evidence: The character of The Cowardly Lion. As with all the characters central to the Oz fable, it’s the long-term recognition of some aspect of universal human frailty in each of them that makes the story still attractive and resonant.  

• Like the Wizard, we all have a touch of humbug.
• Like the Tin Man, we all suffer from a lack of “heart” from time to time.
• Like the Scarecrow, we have moments when we neglect to use our brains.
• Like Dorothy, too often we aren’t appreciative of the good things that surround us daily.
• Like the Wicked Witch, we can be entirely self-absorbed and greedy beyond our needs.
• Even like Glinda the Good Witch – “Only bad witches are ugly,” she comments -- we can neglect to fill people in with the knowledge we possess that would make their lives dramatically less complex.

(I’ll spare Toto harsh comparisons although he doesn’t do much more than dog around after the Yellow Brick Road Quartet. But, after all, he is a “real” four-legged dog doing what comes naturally, I guess.) 

Still, setting that recap of foibles aside, let’s focus today on the trait that brought this all to mind: Courage. 

As I type and right-click the word, my computer gives synonyms like bravery, guts, nerve, valor, daring, audacity, fearlessness, fortitude, spirit. 

But those are just words that might replace the word “courage” in a sentence. 

What concerns us daily in the real world when we’re trying to get past our Cowardly Lion mode is, I feel, the concept of “having the courage of one’s convictions.”  

TGIM ACTION IDEA: More than “having courage” we want to be courageous; to act in accordance with what we believe, in spite of fear of danger -- or criticism. 

We seldom need to prepare ourselves for the bravery required of first-responders or soldiers in combat. But we do need to summon courage to face individual fears that, at some level, are their equal. And we must face choices that, for a similar reason, are difficult for us and so require an extra level of courage and conviction to make without conforming or compromising. 

Worse: We go up against many of these situations armed only with the school-yard axiom – “Be brave … but not stupid.” 

Thanks a lot!  

So maybe there’s a clue about “how to be courageous” in the little speech the Wizard makes before he grants the Cowardly Lion’s request for “Courage.”  

The Wizard speechifies: 

“As for you my fine friend, you are a victim or disorganized thinking.

You are under the unfortunate delusion that simply because you run away from danger you have no courage!

You are confusing courage with wisdom.

The Cowardly Lion
receives his
Triple Cross
Legion of Courage

Back where I come from we have men who are called heroes.

Once a year they take their fortitude out of mothballs and parade it down the main street of the city.

And they have no more courage than you have.

But, they have one thing that you haven't got!

A medal!!

Therefore, for meritorious conduct, extraordinary valor, conspicuous bravery against wicked witches, I award you the Triple Cross.

You are now a member of the Legion of Courage!” 

Better, perhaps. But still not very actionable.  So let’s conjure up some --  

TGIM IDEAS IN ACTION: Here are a handful of proven-in-action courage-fortifying steps: 

►Believe in yourself. Find yourself and your values and define yourself on your terms. Find the time to contemplate and challenge your ideals and take time to consider what makes up the essence of who you are. As part of this, reflect on your life and choices. Try to think about what kinds of things you would or wouldn't like to do, and prepare in advance to act accordingly. 

►Surround yourself with people who understand and believe in you. Just like the Oz foursome. A courageous sense of self-value can be enhanced if you give yourself the opportunity to be part of a group that thinks it must do something. Believing in the worth of the skills and abilities you contribute is key to using them well and this is bolstered by the acknowledgement and compliments of those who care about you. 

►Have a good attitude. When faced with something frightening, think of it as a challenge that can be changed into an opportunity. It’s clichéd in part because there’s great truth underlying it. 

Even stronger, adjust your mindset and –  

►Turn the challenge into a duty that you have to do. That’s the lesson of the mindset of first responders. When you have the courage of that level of conviction, you can just deal with situations that appear to call for extraordinary courage. When you do not have to question the circumstances … when you must face them, you suddenly find yourself reaching on reserves inside yourself that you probably didn't realize were there.  

►Start with small things to gain confidence. Take less consequential, small steps and accept the challenge (opportunity/duty) of small choices to gain confidence in your ability to be courageous. Trust your instincts, skills and judgment and face the challenge head on. 

►Don't hesitate. As you become secure in your ability to make good choices and thereby accomplish brave things, you can gain confidence in yourself and be more secure about your abilities in general. If you can swim and dive from the low board, taking too much of a pause before “taking the plunge” from a higher board doesn’t help. Climb up, quickly assess the situation for the simplest, safest option and go for it. Then build from there. 

That’s about it for today’s TGIM. I’m going to be courageous and stop now so we all have the opportunity to test our newly enhanced skills.  

Now everyone join with me and The Cowardly Lion and say in your best Bert Lahr voice -- 

“Read what my medal says: ‘Courage’. Ain't it the truth? Ain't it the truth?” 

Claiming a place as King of the Forest. 

Geoff Steck
Chief Catalyst
Alexander Publishing & Marketing

8 Depot Square

Englewood, NJ 07631
201-569-5373

tgimguy@gmail.com     

P.S.  “Life shrinks or expands in proportion to one’s courage.” Courageous, limit-pushing author and diarist Anaïs Nin (1903-1977) said that.

Thank Goodness It's Monday #321

 SHARING A LIFE LESSON FROM 9/11

Did the world change a decade ago on September 11, 2001?

Yes – but …

Even a decade (plus a day if you’re here on Monday) later, I can’t adequately explain it, not even to myself.

And, no offense, but you can’t fully and convincingly explain it to me, either.

Still, of this I am certain: While we all share the experience and/or its aftermath in our collective psyche, no one version of it aligns directly with any other.

That’s the oddity of our human experience.

Granted, to most of our minds the events of 9/11 are without precedent, at least in the modern age.

from Remembering 9/11
Photographs and Words
by Martha Cooper
ISBN: 978-1-9356130-9-1

But, at the decade mark, has any event been remembered … commemorated … analyzed … dissected … memorialized … venerated and lamented as this one has?

The sheer quantity of public “cultural” endeavors centered on this anniversary is staggering as is their tone and substance. They range from political posturing to argument, sentimentality, reflection, criticism, pride, patriotism, anger, sadness, mourning ….

Pick your state and any combination of feelings.

No doubt about it: The evolved technology of these earliest days of the 21^st Century presented the opportunity for literally millions to communicate the images and sounds of the experience as well as their impressions, memories and biases with, well, anyone with a digital connection.

So how has all this changed things? What I thought and felt a decade ago has evolved. And it continues to. As it should.  For me; and, I think, for you.

What 9/11 means to me, and the thinking and behavior that’s come about over 3650+ days that have passed since the day’s events, is certainly informed by what others experienced and have shared.

But still, any one individual’s experience is not the same as any other’s. 

It’s the parallax view. Parallax is an apparent displacement or difference in the position of an object viewed from along different lines of sight.

Parallax illustration
from Wikipedia

So, for example, the driver of a car sees something slightly different from the person riding in the passenger seat. (And in the days when car speedometers had a rising “needle” to indicate accelerating speed, the difference between the driver’s eye and passenger parallax view would invariably lead to cautionary comments to “Watch how fast you’re going!”)

And so it goes with “viewers” of 9/11. No matter what, our views are slightly different. Because I was not and am not now standing where you were/are standing, our views won’t align exactly. No matter what, our views are slightly different.

Of course, we may “share” our thinking. So your perception of the experience – 9/11 or any experience-in-common – might be influenced by mine as mine might be by yours. But even then, the outcome is still uniquely – and rightly – individual.

So I wonder if all the ambiguous and ambivalent “looking back” that’s has been and will be going on around this anniversary date is adding significantly to the collective wisdom?

And since “coverage” seems somewhat unavoidable, I wonder if it’s of any value to comment on it.

Or is the correct thing to do, especially for those of us who are of an age and in such a proximate location to the World Trade site to be more deeply involved, to remain observers only?

TGIM ACTION IDEA: My decision has been to write this blog and share it with you.

Why? Because, as I continually maintain:

Writing focuses your thinking. And I find focused thinking is beneficial to the process of coping, learning and understanding.

TGIM IDEA IN ACTION: If the info and opinion and reminiscence overload of this year’s commemoration of 9/11 has you feeling ambiguous and ambivalent, perhaps ‘writing your thoughts down” can be cathartic and useful for you, too.

And in the process perhaps we – each and all – will begin to better understand the “Why?” of our 9/11 feelings.

• Asking, “Why?”
• Trying to focus my thinking.
• Seeking wisdom and understanding.

 And hoping you’re able to successfully do the same.

Geoff Steck
Chief Catalyst
Alexander Publishing & Marketing

8 Depot Square

Englewood, NJ 07631
201-569-5373

tgimguy@gmail.com   

P.S.  “For to be free is not merely to cast off one's chains, but to live in a way that respects and enhances the freedom of others. The true test of our devotion to freedom is just beginning.” These are among the closing words in A Long Walk To Freedom, the 1994 autobiography of Nelson Mandela.

And he continues, evoking the message of Dr. Martin Luther King: “I have walked that long road to freedom. I have tried not to falter; I have made missteps along the way. But I have discovered the secret that after climbing a great hill, one only finds that there are many more hills to climb. I have taken a moment here to rest, to steal a view of the glorious vista that surrounds me, to look back on the distance I have come.”

Finally the Nobel Peace Prize winner concludes – as befits the commemoration of an event on the scale of 9/11: “But I can rest only for a moment, for with freedom comes responsibilities, and I dare not linger, for my long walk is not yet ended.”

For more on Martha Cooper's book, connect to Amazon Remembering 9/11 or Mark Batty Publisher.

For more on Nelson Mandela's autobiography, connect to Amazon Long Walk to Freedom: With Connections (HRW Library)

Thank Goodness It's Monday #320

“WE MEAN TO UPHOLD THE DIGNITY OF LABOR”

It was another Jersey Boy – born-in-Caldwell, NJ (1837) President Grover Cleveland – who, in 1894, signed the legislation that made Labor Day a federal holiday.

Jersey Boy
Grover Cleveland
(1837-1908)

Of course, as “Thank Goodness It’s Monday” has clicked over 320 times in 6+ years,  we get to address Monday holidays repeatedly. So, not to “belabor” the point (yes, an intentional pun; I was “working” up to it), here’s a quick look back before getting to a Labor Day 2011 TGIM Takeaway or two.

It’s generally accepted that the first major Labor Day observance in the United States was September 5, 1882, by the Central Labor Union of New York (a branch of the Noble Order of the Knights of Labor, a secretive labor union founded in 1869 by a clique of Philadelphia tailors. The initiation oath: “We mean to uphold the dignity of labor.”)

It became a Federal holiday in 1894.

Here’s why: Following the deaths of a number of workers at the hands of the U.S. military and U.S. Marshals during the Pullman Strike, legislation making Labor Day a national holiday was rushed through Congress unanimously and signed into law.

Cleveland and other politicians put reconciliation with the labor movement as a top political priority. The September date was originally chosen by the CLU of New York.

Unlike more strident May Day Socialist/Communist “Labour” observances around the world on May 1, the form for the September celebration of Labor Day in the US was outlined in the first proposal of the holiday: A street parade to exhibit to the public "the strength and esprit de corps of the trade and labor organizations," followed by a festival for the workers and their families.

And now, we all celebrate. Whether you are part of an organized labor group or not, Labor Day marks the traditional “end of summer” … back-to-school signal … beginning of football/NASCAR season … last day to wear white and still be thought “fashionable.” (More on that last bit later.)

TGIM TAKEAWAY: While these days we seldom relate to fairly valuing the sort of “sweat of your brow” physical effort that labor organizing in the 1880s was about, we still have strong views on the value of the individual’s contribution to the world of commerce and the disparity between wealth classes, real or imagined, in our democracy.

LABOR DAY 2011 ACTION IDEA: Assuming this is a day you have the good fortune to be able to celebrate, sometime between the checking out your local Labor Day parade or similar civic celebration and the last official beer and burger before someone winterizes that pool, appreciate what we all have gained since the first Labor Day.

Here’s a thumbnail roundup:

• Child-labor laws
• The 8-hour day/40-hour week
• Requisite time off or compensation
• Public education
• Minimum wages & other compensatory assurances
• Occupational safety & health protections
• Medical benefits
• Birth & dependent care allowances
• Unemployment safety nets
• Social Security
• Name your own favorite (Equal Pay Act, Civil Rights Act, National Labor Relations Act, ERISA pension standards, all have a connection to the labor movement.)

More than a century since Labor Day #1. This Labor Day let us remember the sacrifices endured and the challenges faced by organizing and organized workers, and acknowledge our indebtedness to this group who have played a significant role in making the American workplace what it is today for all working people, unionized or not.

LABOR DAY 2011 IDEA IN ACTION: In the spirit of Labor Day, rather than looking for scapegoats to blame for the nation’s profound economic problems, let’s resolve, starting tomorrow, to insist our politicians work – not just blather about – on helping get people back to work.

“Uphold the dignity of labor.” Real working people know the most straightforward way to get our economy moving as it should is to put more money back in the hands of working families, who will in turn spend their money locally.

Be bold! Speak up. Act on your ideals.

“A government for the people must depend for its success on the intelligence, the morality, the justice, and the interest of the people themselves.” Grover Cleveland (1837-1908) said that.

And finally –

About wearing white: Fashion rules are made to be broken by those who can pull it off.

Hoping to pull off wearing white year 'round as well as Uphold and Be Bold!

Geoff Steck
Chief Catalyst
Alexander Publishing & Marketing

8 Depot Square

Englewood, NJ 07631
201-569-5373

tgimguy@gmail.com   

P.S.  A few more notes about "Jersey Boy" Stephen Grover Cleveland:

Not often ranked in the pantheon of presidential “greats,” he’s still a pretty interesting study. Cleveland was the only president to serve two non-consecutive terms and therefore the only individual to be counted twice in the numbering of the presidents – 22nd and 24th. And he was the winner of the popular vote for president three times—in 1884, 1888, and 1892.

Grover was also the only Democrat (the leader of the pro-business Bourbon Democrats and an icon for American fiscal conservatives) elected to the presidency in the era of Republican political domination that lasted from 1860 to 1912.Despite his Labor Day attempt to curry favor with the working man, Cleveland lost his 4^th bid for the Democratic Party's 1896 presidential nomination to William Jennings Bryan (who received barely 100,000 votes in the general election).

Cleveland retired to his estate in Princeton, NJ, died and is buried in the Princeton Cemetery of the Nassau Presbyterian Church. His last words were "I have tried so hard to do right."

Thank Goodness It's Monday #319

WHAT IF …?

THINKING IN HYPOTHETICALS

Just suppose … Well, suppose whatever you want to suppose. 

Is that really a good idea? You can burn up a lot of time and spend a great deal of brain power running a variety of different scenes with different possibilities and different outcomes through your mind.  

And for what? At the end of any thinking-it-through process, there will be only one real outcome. Will fussing and fretting about it actually change that outcome? 

Perhaps. While, as a rule, I caution mightily against “the paralysis of analysis” – that is, getting so caught up in the details that you fail to take action – there’s a strong argument to be made that thinking in hypotheticals –

Sharpens the mind. Let’s stick to some easy-to-follow business scenarios to make the case. In almost any important business situation, there’s insight to be gained by playing the “What if …” game in your mind. 

Easy-to-grasp example: A friend is urging you to get involved – your time and your money – in a “can’t-miss” project they’re keen on. 

Sure there’s plenty of solid due-diligence to apply that will make or break your decision, but you’ll also want to take a step back and apply some --  

WHAT-IF THINKING: Ask, “What if we remove our friendship from the equation?”  Would the deal still have appeal? 

Get it? Good. 

TGIM ACTION IDEA: Thinking in hypotheticals focuses your thinking, sharpens your reasoning and lets you approach challenges from unusual angles.  

TGIM IDEA IN ACTION: “What if …” processes are also useful when you need to assess (or reassess) how things are currently going. Especially when you find yourself at some sort of impasse, coming up with some challenging conjecture and premises from which some conclusions can be drawn can be enlightening.  

This kind of personal introspection can produce some eye-opening theories and insights that can become a solid basis for further investigation and more informed decision making. 

As we come off the vacation season in our part of the USA and prepare for the push to year end, here are a half dozen introspective hypotheticals it might be productive to ponder: 

#1: WHAT IF … you were offered your job today? Would you take it?

Despite the problematic employment situation, this is a real reality check. Any answer remotely resembling “No” should move to #1 on your Action List.  

#2: WHAT IF … you could have anybody’s job at your company? Which one would you take? 

If you’re happy where you are, good for you. If you want your boss’s job, that says something. If you want the CEO spot, that says something else. If you don’t want anyone’s job at your company, you might want to take a serious look at why you’re doing what you’re doing.

#3: WHAT IF … your pay was determined like a publicly traded stock? What price would you be quoting? 

If you’re not at an all-time high, why not? And, in a similar vein, putting aside today’s wild market fluctuations, would you be a “Buy,” “Hold, or “Sell”?

#4: WHAT IF … you could magically and painlessly eliminate your biggest flaw? Would anyone notice?

This somewhat silly premise may just help you uncover personal insecurities that do not deserve all the concern you allot to them. If you can discover that few to none of the important people in your life would much care or notice, how big a flaw can it be? 

#5: WHAT IF … you lost your biggest personal asset? Would anyone care?

This is sort of a corollary to the “flaw” hypothetical; it may be a good indicator of something you overestimate or over value. 

#6: WHAT IF … you could assemble a personal “Board of Directors” to guide and advise only you. Who would/should be on it?

Of course this hypothetical should reveal much to you about you in as much as it will also make you consider what you think this Board would be telling you.  And it’s got a huge follow-up component: How many of the people on your list are you now connecting with on a regular basis? When will you begin to take advantage of the collective wisdom of people who know and care about you? 

BONUS Hypothetical: “What if …” we call it a day for this TGIM and get down to work making a real future?

Oh, wait. That’s not conjecture. I’m getting on that right now. Hope you are, too.

Geoff Steck
Chief Catalyst
Alexander Publishing & Marketing

8 Depot Square

Englewood, NJ 07631
201-569-5373

tgimguy@gmail.com   

P.S.  To all our East Coast friends and followers: We hope this TGIM finds you safe and sound in the wake of Hurricane Irene. Thanks for taking the time to read it.

Thank Goodness It's Monday #318

“IF YOU TAKE IT TOO SERIOUSLY,

YOU’RE AN IDIOT”

You might not care too much about poetry. But the latest Poet Laureate of the United States might alter your opinion slightly.

And I think he often speaks to ideas and ideals that are fundamental to the purposes of TGIM & FYI.

Philip Levine – author of 20 or so collections of poems – was recently chosen as Poet Laureate #18 and comes out of a tradition that’s more in accord with folks who earn their living by the sweat of their brow than dwellers in the ivory towers of academia.

He grew up in Detroit and, before embracing poetry as a way of life, labored at what he called a succession of “stupid jobs” -- building cars in the auto industry and driving trucks.

But, although he has certifiable blue-collar credentials, as he’s said: “I’m so weary of that anti-intellectual stance … I love intelligent poetry.”

Strictly speaking, the poet laureate has few official duties. Lately, however, the laureates have worked to broaden the audience for poetry. And it sounds as if Levine will follow that line.

“I know a great many poems that I love and that most people have never heard of,” he was quoted in The New York Times as having said.

“Some of them are quite magnificent.”

He hadn’t particularly aspired to be poet laureate The Times reported, but was pleased that after a long career (he’s 83) the honor had come his way.

“How can I put it … If you take it too seriously, you’re an idiot. But if you look at the names of the others who have won it, most of them are damn good. Not all of them – I’m not going to name names – but most.

“My editor was thrilled, and my wife jumped for joy. She hasn’t done that for a while.”

TGIM Takeaway: Maybe in the heat of this August, with S&P downgrades, soaring under- and unemployment, and a lot of un-poetic blather and bluster ringing in our ears, this laureate from the industrial heartland has a poetic message that TGIM readers can connect to as never before.

TGIM ACTION IDEA: Give it a try. Below, sourced from the Internet Poetry Archive is the title poem from Philip Levine’s award-winning book, What Work Is (Alfred A. Knopf, 1991).

We stand in the rain in a long line
waiting at Ford Highland Park. For work.
You know what work is--if you're
old enough to read this you know what
work is, although you may not do it.
Forget you. This is about waiting,
shifting from one foot to another.
Feeling the light rain falling like mist
into your hair, blurring your vision
until you think you see your own brother
ahead of you, maybe ten places.
You rub your glasses with your fingers,
and of course it's someone else's brother,
narrower across the shoulders than
yours but with the same sad slouch, the grin
that does not hide the stubbornness,
the sad refusal to give in to
rain, to the hours wasted waiting,
to the knowledge that somewhere ahead
a man is waiting who will say, "No,
we're not hiring today," for any
reason he wants. You love your brother,
now suddenly you can hardly stand
the love flooding you for your brother,
who's not beside you or behind or
ahead because he's home trying to
sleep off a miserable night shift
at Cadillac so he can get up
before noon to study his German.
Works eight hours a night so he can sing
Wagner, the opera you hate most,
the worst music ever invented.
How long has it been since you told him
you loved him, held his wide shoulders,
opened your eyes wide and said those words,
and maybe kissed his cheek? You've never
done something so simple, so obvious,
not because you're too young or too dumb,
not because you're jealous or even mean
or incapable of crying in
the presence of another man, no,
just because you don't know what work is.

For more insight and fun and appreciation, listen to Levine introduce and read his poem, here:

I hope I love intelligent poetry. And –

I love you brother (and sister).

Geoff Steck
Chief Catalyst
Alexander Publishing & Marketing

8 Depot Square
Englewood, NJ 07631
201-569-5373
tgimguy@gmail.com   

P.S.  Here’s one of my favorite quotes about poetry by from one of my favorite poets and writers in general, Robert Graves (1895 – 1985): "If there's no money in poetry, neither is there poetry in money."

Thank Goodness It's Monday #317

THE SUMMER OF OUR DISCONTENT

Stealing from Shakespeare, now certainly is – according to formal polls and an informal consensus among the people I regularly converse with – “the summer of our discontent.” 

First Folio of Shakespeare's
Richard the Third
-- the opening line of which is
"Now is the winter of our discontent ..."

Economic fears are weighing heavily on Americans, with a large majority saying the United States is on the wrong track and nearly half believing the worst is yet to come. A Reuters/Ipsos poll formalized that view last Wednesday (as if we might not have known.)

The poll reflects growing anxiety about the U.S. economy and frustration with Washington after a narrowly averted government default, a credit rating downgrade by Standard & Poor's, a stock market dive and a stubbornly high jobless rate.

It concludes that 73 percent of Americans believe the United States is "off on the wrong track" with 47 percent believing “the worst is yet to come.”

On the wrong track. Yes, but … Trains on the wrong track can’t be redirected to the right track all that easily.

Perhaps, in part, because we, the semi-affluent, live in an auto-dominated, GPS-guided world of interconnected roadways we seem to have adopted the mindset that, when we miss our exit, we can easily follow mechano-voice instructions to “Reverse directions when able.”

It ain’t that easy, my friend.

And as for “What’s to come …” Waiting for “others” to take action and right things is short-sighted and will cost you dearly.

A bit of old-timey folk wisdom points out that “You can’t change the past, but you can ruin today by worrying about the future.”

But you shouldn’t be totally passive either. Worry; just not to distraction. Better to invest some energy today in being concerned about the future and acting now to influence it.

And, in my not particularly humble opinion, many of us mistake the increasingly popular commotion of “social networking” as “activity” when it isn’t.

• “Friending up” on Facebook isn’t the same as taking action together with a select group of those friends to make change happen.
• Linking up on LinkedIn isn’t the same as actually getting together with a select group of your business cohorts and coming up with a way to effectively do more business together.
• Tweeting or blogging or e-blasting to those who click or re-tweet or knee-jerk respond to endorse or curse a 140-character brain burp is not at all the same as open and objectively considered and discussed dialogue among interested parties.

It’s a lot like playing the lottery. As they advertise, “You gotta be in it to win it.” And being in it – the lottery or dabbling in social media -- can be fun. But the odds do not at all favor your winning or winning significantly. And if that’s the only “investment” you’re making, good luck with the future.

Win The Future! If nothing else, use the interconnectedness that personal social media makes easy to deliver content you believe valuable and will help us all get back on the right track.

TGIM ACTION IDEA: Start with information. Then add insight. Sharing useful and relevant information with your social network communicates your investment in supporting those folks, rather than just promoting yourself.

Here’s my “old school” view of how the basics work:

Before the digital revolution, you could win a lot of friends in business simply by mailing an item of interest – a magazine article, an appealing cartoon, some newspaper notice – to a colleague, adding some small handwritten note that acknowledged the bond you two shared. (“Here’s an item you might have missed from my local paper about your competitor’s new Spring line. Let’s go fishing together soon.”)

TGIM IDEA IN ACTION: Model this behavior in the digital world. Use your social media opportunities to inform the behavior of your connections and deliver messages you believe have value. Connect the dots for them. Don’t spam.  Add value by adding your interpretation and your view of the implications for them.

Putting it together: Checking my Facebook page this morning and clicking “Most Recent,” the top 7 entries had “friends” of mine adding 108 new “friends” to their tallies.

I’ve got to suspect that all these friends aren’t going to be “bff” (Best Friends Forever.) Still I trust that most of my “business” friends in this group of 7 were thoughtful enough to take the opportunity to add some small personal comment to their click-to-friend-up.

Now, if each of those 7 +108 takes a weekly opportunity as I do to share a (I hope) value message like TGIM, won’t that help prevent “the worst” awaiting us in our future?

It’s up to us – first and foremost. And it’s in that spirit that I hope we can each proactively move forward, combining our knowhow and using our 21^st Century digital skills to share info, add insight and value to social networking to get us back on track and Win The Future.

Geoff Steck
Chief Catalyst
Alexander Publishing & Marketing

8 Depot Square
Englewood, NJ 07631
201-569-5373
tgimguy@gmail.com   

P.S.  “Now is the winter of our discontent, made glorious summer by this sun of York” was coined by Shakespeare and are the opening words of the 16^th Century play Richard III. The “sun of York” wasn't, of course, a so much a comment on English weather as a “son” pun concerning King Richard and the “discontent” was, in reality, as much about the English nation during the time of the War of Roses as with the King.

Thank Goodness It's Monday #316

MISTY MAGIC, PONY POWER

AND SALT-WATER COWBOYS

EHFTB-FTWMIH. Regular readers of TGIM and long-time friends and acquaintances of mine know that one of the personal philosophies I often spout is “Everything Happens For The Best – For Those Who Make It Happen.” (I detailed the origins most recently in TGIM #300 if you care to check it out.)

Point is: EHFTB-FTWMIH is an approach to life events that some folks find a little Pollyanna-ish … a bit simplistic … maybe too naïve for this complex and confrontational world. And even I will agree that there can be situations that appear to be far from a “For The Best” solution.

So I’m ever alert for real life stories that I think help support my position.

And today, although I’ve been enjoying a bit of vacation time-off-for-good-behavior, I’ve come across an entertaining (I hope) EHFTB-FTWMIH story worth sharing.

The story begins with a fire. Two fires, to be precise. Which occurred in the 1920s on the opposite sides of Chincoteague, Virginia (where I’m visiting with friends.)

The conflagrations burned out of control for the lack of effective firefighting equipment. Chincoteaguers were determined to not let it happen again, so a small group organized themselves into a volunteer fire company.

So far, so good. But not yet the stuff of a EHFTB-FTMIH-worthy narrative.

The challenge for this not-so-prosperous Delmarva Peninsula seafood harvesting and chicken-raising community was how to pay for the firefighting equipment they needed.

Make-It-Happen thinking to the rescue. Someone suggested auctioning the wild horses that grazed on nearby Assateague Island.

Legend claimed that the sturdy-but-small “ponies” were descendents of wild mustangs who swam to shore after a Spanish galleon sunk off the coast. The less imaginative (and current-day genetic testing) say their origins trace back to 1600s when early island settlers turned their herds loose to graze on the island tax-free.

Either way, the pony roundup and auction idea proved to have the makings of –

A winner. In 1925 Pony Penning Day and an Auction was born and the tradition continues each July. Run by Chincoteague firemen turned “Salt Water Cowboys,” the herd is rounded up and, on slack tide, they swim across the channel between the islands. The foals are auctioned off to keep the herd at an eco-sensitive size of 150 horses and to fill the “I wanna pony” dream of kids of all ages.

Sound somewhat familiar? Well, the 80+ year celebration routinely makes international headlines. And in 1947 a version of the story won a permanent place in children’s literature when author Marguerite Henry penned the now-beloved classic Misty of Chincoteague which later made it to the big screen and led to a second book featuring Misty’s foal Stormy.

Happens-for-the-best Pony Power. This year more than 25,000 turned out for swim day. In all, 68 foals were sold at the auction for an average price of $1,378 each, earning $93,725 for the Chincoteague Volunteer Fire Company, according to an unofficial tally.

Salt-water cowboys and Chincoteague ponies 2011

While still maintaining a substantial bay-related oyster, crab and such community, tourism is the core of the island’s life.

Travel related websites rate Chincoteague/Assateague as one of the Top 10 beach destinations. Misty’s footprints are memorialized under the old movie house marquee. The ranch where she frolicked is a mini museum and she’s “preserved” there with Stormy. (There’s a swell spirit-of-P.T. Barnum sign out front that, to draw in passers-by, reads “See the real Misty” – sidestepping the reality that, were she alive, she’d nearly be ready to collect Social Security.) Old time bay men sell old duck-hunting decoys for thousands of dollars and newly-carved works for considerable sums.

EHFTB-FTWMIH. By the way, back in 1925 the Chincoteague volunteer firemen got their equipment after the first pony penning: a 750-gallon American La France pumper with 2000 feet of hose. And there has never been a catastrophic fire on Chincoteague since.

TGIM Takeaway: As I’ve said before, you must take action for anything to turn out “For The Best.” You must be ever alert for opportunities to triumph in the face of adversity.

And it’s not easy. You can’t be a passive bystander. You must be constantly and consistently preparing for the future. And when challenges arise you must rally that preparation and confront them. It isn’t enough to want the best. Continually challenge yourself to know what you’re going to do to get to where you want to be. Effort makes achievement.

Although it worked for the Chincoteaguers --

Don't horse around. Make the effort. Make It Happen – for the best.

Geoff Steck
Chief Catalyst
Alexander Publishing & Marketing

8 Depot Square

Englewood, NJ 07631
201-569-5373

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P.S.  The local Delmarva paper has 2011 auction details and appealing “I finally got my pony” stories HERE